![]() ![]() All product names, logos, and brands are property of their respective owners. Download the Pandora Desktop App Get quick and easy access to all the features you love, and some new ones like keyboard controls, in one convenient app. In February 2019, Sirius XM Holdings acquired Pandora for $3.5 billion in stock.ĭisclaimer: WebCatalog is not affiliated, associated, authorized, endorsed by or in any way officially connected to Pandora. In 2019, Pandora had about 63.5 million active monthly users, and 6.2 million subscribers. As a Group Product Manager at Pandora, I partnered closely with our design and engineering teams to define the features users would experience as well as the overall look and feel of the new app. Pandora is a freemium service basic features are free with advertisements or limitations, while additional features, such as improved streaming quality, music downloads and offline channels are offered via paid subscriptions. I’m excited to announce that Pandora is now available as a free app for Windows 10 PCs and tablets. In 2005, the company shifted its focus to the consumer market by launching Pandora as an internet radio product. The company was founded in 2000 as Savage Beast Technologies, and initially conceived as a business-to-business company licensing the Music Genome Project to retailers as a recommendation platform. In 2017, the service launched Pandora Premium, an on-demand version of the service more in line with contemporary competitors. The service originally launched in the consumer market as an internet radio service, which would generate personalized channels based on these traits and songs liked by the user this service is available in an advertising-supported tier, and a subscription-based version. Based in Oakland, California, the service carries a focus on recommendations based on the "Music Genome Project" - a means of classifying individual songs by musical traits. Pandora is an American subscription-based music streaming service owned by Sirius XM Holdings.
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